The last 12 months for many businesses have been tough–including some of the biggest brands in the world. When economic conditions tighten, consumers have to make tough decisions when it comes to consuming products and services. Businesses are no stranger to this and the best managed companies have systems in
In today’s day and age of running a business, there are dozens of ways to get your business in front of your customers’ eyes. A multitude of advertising exists like never before, digital realms host your business’ information, and consumers can now share feedback regarding your business seamlessly for the
The advent of social media introduced an entirely new playing field within traditional marketing channels. As platforms grew, so did the most engaging accounts. The best creators, public figures, and influencers rose to prominence within the social-sphere due to several reasons, but no reason more important than their content production.